| Some
website owners want to save a buck (of course) and go off-shore
to get their SEO work done. But, I will show why this is not
a good idea.
Here
are 3 examples of unsolicited SEO emails that I received minutes
apart in the same day:
"We
have a dedicated team of 40 professionals to serve you. We
provide the SEO (Search Engine Optimization) and SEM solution
with top ranking on major search engine as Google, Yahoo and
MSN as per the current status of website and requirement."
"We
are a Delhi-NCR, India based, and leading Web Solutions company
with main competency in SEO ( Search Engine Optimization),
working as an outsourced vendor for many reputed SEO agency
based in USA, UK, Canada and Australia."
"We
are a team of 24 dedicated and experienced Internet Marketers
and also we are delighted to talk to you about winning new
business from the major search engines ethically and effectively
to our clients. There are 500 satisfied customers and 15 ongoing
clients in USA, UK, Australia, Canada and western country
also. We don't use any type of software for work. We are providing
guaranteed results within specified time frame without compromising
on quality. From now also we are going to serve our resellers
by doing their ethical SEO and take them the best SEO Company
all over the world."
So,
I'm sure you get these emails in your inbox as well. The
emails are from people supposedly from India, Romania, The
Philippines and elsewhere outside of the U. S. They say they
have been doing search engine optimization for over 10 years
which is false because I have been doing SEO this long, there
were very few of us at that time, and the off-shore people
really didn't start making inroads until 2005 or so.
Another
peril I want to point out is that fact that many times you'll
receive an email from a supposed off-shore SEO company that
doesn't have a physical address, phone number or even website
in which to contact them through. They may have a Gmail email
account or Yahoo or another free account.
An off-shore
SEO company with no website is a red flag that should not
be ignored. If you can't check out what they say, then how
do you trust them? If they don't have a testimonials page
that link to real, happy customers then how do you know they
do a good job.
Also,
when you go off-shore you take the risk of sending the SEO
firm your money and never hearing from them again. You may
just be making an upfront payment, but it doesn't matter since
a fly-by-night operation isn't interested in completing the
job, only getting any money they can out of you.
If you
think using Paypal or your credit card protects you, the short
answer is maybe. And this discussion is too long and involved
to put here. In addition, what if you hire the off-shore company
to do a job for you and nothing happens in the results?
Are you
sure they did the link-building they said they did? Can they
verify this? If you use a tool such as Google Analytics at
least you can measure the increased traffic after the SEO
job is done. Does your off-shore business either send you
these reports or set up an account so that you can check the
stats yourself?
Now,
I'm not saying that all off-shore operations are shady. What
I am saying is that you can easily spend more time and money
in finding a legitimate off-shore operation than you would
in hiring a company such as ours in the first place.
The choice
is yours. Do you want to waste time and money doing it the
wrong way or do you want to get started down the right path
right away? Call or email us for a free quote.
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